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EM2 owns and manages a diversified portfolio of Active, Fashion and Lifestyle brands that connect with every segment of the consumer market.
EM2 Brands is a privately held company, managed by seasoned licensing, manufacturing and apparel veterans.
Our focus is to develop and acquire brands in all segments of the market, from apparel, home, beauty to electronics and consumables.
We work with best-in-class license operating partners around the world to drive global distribution, to expand and maximize the brands presence.
Our teams are dedicated to developing sound financial models, supporting all marketing and design initiatives to drive business across all retail and ecom segments.
Our values are essential, we will not compromise them for anything.
Be human. Be kind. Be accessible. Be humble. Be grateful.
We believe that our “pay it forward” philosophy is one of the key elements to our success. Assisting needy families and communities is essential to our mission.
September 10, 2024: New York
EM2 Brands entered into an agreement with Bluefish Apparel to be the exclusive Underwear, Baselayer and Thermal licensee for the Xtreme Heat™ and Xtreme Cool™ Brands in North America.
EM2 signed with Crest Brands as Licensee for Socks, Hosiery and Leggings in 2020.
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EM2 is a privately held company, managed by seasoned financial, licensing, manufacturing and apparel veterans.
Our focus is to acquire and develop brands in all segments of the market, from apparel, beauty to electronics.
We have access to personal, private capital, high net-worth capital as well as institutional capital, well in access over $200,000,000.
We focus on the acquisitions of brands with brand owners and investors to help them meet their desired vision or exit plan.
We work with best-in-class operating partners around the world to drive global distribution to expand and maximize the brands presence.
Our teams are dedicated to developing sound financial models, supporting all marketing and design initiatives to drive business across all retail and ecom segments.
We are invested in the long-term growth of our brands.
We work strategically with entrepreneurs and business owners to bring new strategic opportunities .
Whether representing a e-commerce company, family businesses, we study every aspect of our client’s objectives to shape transactions that meet their needs or desires; growth, liquidity, strategic partnership or business succession goals.
At some point, most small to mid-size organization will face a situation where they have no clear solutions to their challenges.
We’ve spent the last 20 years helping clients look at these challenges in new ways. In our relentless search for truth, we draw on our core competencies of benchmark, analysis, negotiations and strategic thinking. Then, through our insightful mindset, we find the hidden value and competitive opportunities that can catapult your business forward.
We also work with distressed situations, in this ever changing world, our unique ideas and negotiation strategies allow a business to have a second life.
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